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Montreal, October 18, 2007 – Transcontinental
today announced the implementation of a Paper Purchasing Policy
that promotes the use of environmentally preferable papers
through a classification process that allows clients to make
an informed choice regarding the paper they choose for their
printing and publishing needs.
“Our goal was to develop a Paper Purchasing Policy that
would promote sustainable development in a tangible way by
giving our clients clear choices,” said Luc Desjardins,
President and Chief Executive Officer, Transcontinental. “And,
from a broader perspective, we’re proud that Transcontinental’s
Paper Purchasing Policy is now part of our overall commitment
to the environment.”
The policy promotes the use of paper with maximized post-consumer
and de-inked recycled fibre and it encourages the use of paper
made with pre-consumer recovered fibre or alternative fibres
in preference to virgin wood fibre. Where virgin wood fibre
is required, the policy states a preference for fibre from
forests that are managed to conserve high conservation values
and certified by a recognized organization. The policy is
supported by a classification document which evaluates paper
based on criteria like the total percentage of recycled fibre
and the level of protection for ancient forests.
“The Paper Purchasing Policy was developed with both
sustainable development and our clients in mind,” said
Jean Denault, Corporate Vice President, Procurement and Technology,
Transcontinental. “In many cases, Transcontinental clients
are pleased to learn they are already using paper which promotes
sustainable development and their particular environmental
objectives; in other cases, they realize it would be simple
to make that change.”
The Paper Purchasing Policy was developed with input from
Markets Initiative, the leading environmental publishing advocate
in North America. Transcontinental will continue to collaborate
with Markets Initiative to ensure the Paper Purchasing Policy
evolves and remains relevant to its environmental and sustainable
development objectives.
“Transcontinental is the first major North American
print-media conglomerate to take such a comprehensive step
towards safeguarding our forests and our climate,” said
Nicole Rycroft, Executive Director, Markets Initiative. “This
is good news for caribou, forests such as the Boreal and for
clients looking for environmental printing solutions. We look
forward to other major North American and global printers
and publishers developing environmental paper initiatives.”
Having implemented its first environmental policy in 1993,
Transcontinental has often been recognized for its environmental
initiatives, including a 2007 award from PrintAction magazine
in the category Most Progressive Environmental Process. The
company-wide environmental policies and procedures are founded
on three guiding principles: protection of the environment
for present and future generations, reduction of risks and
efficiency improvement, and introduction of improved technology
and processes.
For more information about Transcontinental’s Environmental
Policy, including its Paper Purchasing Policy, please visit
http://www.transcontinental.com/en/3-who-we-are/3-7-1-environmental.html
About Transcontinental
The largest printer in Canada and sixth-largest in North America,
Transcontinental also ranks as the country’s leading
publisher of consumer magazines and French-language educational
resources, and its second-largest community newspaper publisher.
Transcontinental distinguishes itself by creating strategic
partnerships that integrate the company into its customers’
value chain, notably through its unique newspaper printing
outsourcing model and its value-added services. From mass
to highly personalized marketing, the company offers its clients
integrated solutions which include a continent-leading direct
marketing offering, a diverse digital platform and a door-to-door
advertising material distribution network. Transcontinental
is a company whose values, including respect, innovation and
integrity, are central to its operation.
Transcontinental (TSX: TCL.A, TCL.B) has more than 14,500
employees in Canada, the United States and Mexico, and reported
revenues of C$2.3 billion in 2006.
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For information:
Media
Nessa Prendergast
Director, Media Relations
Transcontinental Inc.
Telephone: (514) 954 2809
nessa.prendergast@transcontinental.ca
Financial Community
Jennifer F. McCaughey
Director, Investor Relations
Transcontinental Inc.
Telephone: (514) 954 2821
jennifer.mccaughey@transcontinental.ca
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